Traffic is bad in many parts of the world, especially in one of the most congested city in the world: Mexico City. On average, people there apparently gain an additional 59 minutes of travel time a day, which adds up to an extra 227 hours per year. So, Burger King naturally decided that this is the next demographic to target. The hamburger chain recently introduced the “Traffic Jam Whopper,” a delivery platform that brings Burger King food to people stuck in traffic, reports AdAge. Basically, peckish people sitting in their cars while Mexico City traffic crawls along can use the Burger King app to order food and have it delivered right to their car via a courier. The platform, according to AdAge: ...uses real-time traffic data to determined heavily congested areas, and Waze banner ads and digital billboards then alert drivers when the delivery service is available to them. The ads remind the drivers how much time they have left to order through the Burger King … [Read more...] about Burger King Figured Out How to Monetize Traffic Jams
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By Alexi Cohan | [email protected] | Boston HeraldPUBLISHED: May 11, 2019 at 9:02 pm | UPDATED: May 12, 2019 at 6:03 am Frustrated commuters driven crazy by gridlock say drastic steps need to be taken to free up traffic — including widening roads, opening ride-hail lots just outside the city and awarding days off for not driving in. Boston is the seventh-most congested city in the nation and the Pioneer Institute wants to give $10,000 to whoever can solve the city’s chronic congestion. The Pioneer Institute’s 2019 Better Government Competition is centered on ideas to get commuters where they need to be quickly. Motorists like Meredith Durell of Medford are already on the fast track for workable ideas: “Your health insurance could give you points back if you run or bike to get to work … or more vacation days if you commute by anything but your personal vehicle.” Amelia Eisenhauer, a Berklee College student, said the answer lies in … [Read more...] about Driven crazy: Contest seeks solutions to Boston traffic jams
Traffic jams could become less annoying as Jaguar Land Rover has unveiled a new Smart Wallet technology that could pay drivers for information about their commute. According to the company, they’re testing a new service which would automatically share road condition data – such as traffic congestion and potholes – with navigation providers or local authorities. In exchange for sharing this information, drivers would earn cryptocurrency. While cryptocurrency hype has died down a bit, JLR says drivers could use their earning to automatically pay tolls and parking fees. Owners could even use the cryptocurrency to pay for charging electric or plug-in hybrid vehicles. There’s no word on how much drivers could earn, but JLR has teamed up to the IOTA Foundation to “harness ‘distributed ledger’ technologies to make and receive these payments.” The payments would be made without transaction fees and this means more money in driver’s digital … [Read more...] about Jaguar Land Rover Wants To Pay You For Reporting Traffic Jams And Potholes
Transportation experts have for decades called on lawmakers and government planners to consider using tolls to limit traffic jams, an approach dubbed congestion pricing. The near-unanimous cry from scholars has asserted that the only way to prevent people from cramming into main thoroughfares during rush hours is to charge people for the use of roads in highly congested urban areas. Policymakers in the United States have largely dismissed the idea as politically untenable — that is until recently. From New York to Los Angeles and San Diego, officials have started talking seriously about taxing drivers to use heavily trafficked roads and highways as way to limit driving. “I’ve never seen the level of policy interest that we’re seeing right now,” said Michael Manville, a professor of urban planning at UCLA’s Luskin School of Public Affairs and one of the country’s foremost experts on congestion pricing.“For a long time, this was just … [Read more...] about What is congestion pricing exactly? And can it solve traffic jams in San Diego as experts promise?
Breaking News PUBLISHED: 11:17 26 May 2018 | UPDATED: 11:20 26 May 2018 Tom Wright Traffic on the M5 is building this morning. Archant Miles of traffic jams are developing on the M5 as motorists seek to get away for the bank holiday weekend. Long delays are reported on the motorway in both directions. Southbound is seeing the longest tailbacks with traffic slow between junctions 17 (Cribbs Causeway) and junction 25 (Taunton). The M5 delays – coupled with the Eat: Burnham festival today (Saturday) – has had a knock-on-effect on the A370 too. Delays of about 15 minutes are reported around East Brent towards Highbridge. The M5 northbound is moving steadily but there are slow patches in North Somerset between junction 21 (Weston-super-Mare) and junction 19 (Gordano). … [Read more...] about Traffic jams on M5 as drivers embark on bank holiday getaway