As Formula One and its race teams continue trying to outwardly promote and expand esports ostensibly to support F1, things aren’t going as smoothly in the already established sim-racing community online. YouTube users can’t seem to escape allegedly erroneous copyright claims by Formula One Management on their gaming videos, which some rely on as an income source. When a video comes down, so, too, can that YouTuber’s income, even if the error is later corrected. “My channel is actually my only revenue at the moment, as I’m trying hard to make YouTube my career,” Kieran Blacklock, who goes by TheKie25 on Youtube, told Jalopnik in a message on Twitter. Blacklock, who has just under 15,000 subscribers, said he tries to stream gameplay from motorsport simulators like Gran Turismo Sport most nights, but copyright claims from FOM came in two nights in a row after his streams finished this week. “This then leaves my channel looking like it’s had … [Read more...] about YouTube Sim-Racing Streamers Can’t Seem to Escape Copyright Claims From Formula One
Formula one management
Christian Horner, the Red Bull team principal, has urged Formula One’s rulers to risk the wrath of Ferrari and Mercedes by rubber-stamping their “ambitious” blueprint for the sport following Friday’s summit in Bahrain. Liberty Media, the American conglomerate which is now in its second year at the helm of F1, has tabled a $150 million [£106 million] cost cap, a cheaper, simpler engine, and redistribution of the prize pot to enable greater competition, as it presented its post-2020 vision in an hour-long summit led by chairman Chase Carey and technical boss Ross Brawn. The verdict among the majority of teams was one of optimism, with Claire Williams saying that Liberty’s proposed new dawn could safeguard the very future of the British outfit that bears her name. But the same cheer was not shared by the sport’s big-spending two: Mercedes and Ferrari. Even before Friday’s presentation, both had already been vocal on their … [Read more...] about Formula One owners Liberty unveil 2020 vision to make the sport fairer
Formula One Managing Director of Motorsports Ross Brawn has said that he is already looking into finding a solution to the sport’s lack-of-overtaking problem, by putting together a group of experts, including Pat Symonds and Jason Somerville, both former grand prix car designers, to help the FIA draw up the 2021 technical rules package. While improving overtaking was not on the group’s original remit, following criticism of the 2018 Australian Grand Prix they are now fully focused on solving the sport’s current overtaking drought: “One of the things we’ve started, and we’re now six to nine months into it, is a programme to understand how we can enable these cars to race each other more effectively,” Brawn said in an interview on SiriusXM. We need to keep the aerodynamic performance at a high level, but we need to do it in a way that’s more benign and more friendly to the cars around it. There’s almost a force field that exists at … [Read more...] about Ross Brawn hard at work to solve Formula One’s overtaking problem
A few months ago, I suggested in of my articles that Formula One must work on their marketing and try to involve fans in the sport. Now, they have launched a brand new marketing campaign titled ‘Engineered Insanity’, which brings superfans to the heart of the sport and shows what Formula One is all about; hardcore racing, innovation and of course, the fans. I was one of the six superfans chosen to represent the diverse fanbase of Formula One and all of us were invited to London to be a part of the campaign. There, we were given the opportunity to be a part of a specially constructed wind tunnel, with elements such as wind, water, dust and rubber splashed onto our faces in an attempt to replicate the heart stopping drama of a Formula One race. Subscribe to my YouTube Channel: https://www.youtube.com/soumilaroradotcom This is Formula One’s first global campaign since its inception in 1950; ‘Engineered Insanity’ will act as a milestone to show their progress … [Read more...] about Engineered Insanity – Formula One’s Global Marketing Campaign And What It Is All About
Drivers take turn 11 at Circuit of the Americas pretty slowly. It’s tight, and they’ll only hit about 60 miles per hour, depending on the car. Then they’ll charge down the main straight, a three-quarters-of-a-mile descent that lets the right machine clear 200. As I stand in the grandstands before turn 12, a black-and-gold racecar quickly fills my field of view. It’s Texas-hot in Austin today, close to 90 and humid, but the car brings a wind with it. The wind is made of noise. Fans come to Formula One races for this kind of sensory experience. When the series spun up in 1946, following the exhaustive end of World War II, fantastic machines replaced the terrifying cacophony of bombs with the joyful chorus of speed-linked sound. Over the years, millions of fans have swarmed the edges of racetracks to hear F1’s roar. But you don’t just hear an F1 engine. You feel it. As the car flies by the grandstand, the concussive wave emanating from its eight … [Read more...] about How will Formula One reckon with electric cars?